We worked alongside Harding Retail’s Immersive Xperiential division to deliver a pop-up brand experience on-board Cunard’s Queen Mary 2 luxury cruise ship for Godiva.
This is linked to the chocolatiers new Murder On The Orient Express Collection and features our Magic Mirror solution, which augments period accessories onto the viewer, placing them as suspects amidst this well-known crime scene.
Unlike most Magic Mirrors where the interaction just works for one viewer, our technology can accommodate multiple viewers in the frame, with two programmed into the Godiva project. Accessories and costumes are accurately positioned onto the user including gold lips to match the Godiva brand, a moustache similar to the new collection, beards, pipes and hats.
The guests can also draw on the screen to sign their name or write a message, then print the image as a memento
This is a great way of enhancing the point of sale opportunities and bringing the Murder On The Orient Express Collection to life.